by Amanda Myers | Apr 12, 2017 | Blog
In business, foot traffic refers to pedestrians who are exposed to a business or commercial establishment while passing by it. For small business owners— especially those in the hospitality industry— a consistent amount of foot traffic can be the difference between...
by Amanda Myers | Apr 6, 2017 | Blog
In the world of marketing and advertising, print is often considered a dying medium— but that doesn’t mean the need for strong writing skills is dying with it. In fact, with the web being used by more people than ever before, the ability to produce high quality...
by Amanda Myers | Mar 28, 2017 | Blog
Given that the market is so heavily crowded, networking has become more important than ever. When taken seriously, this communication tool can be the difference between a business that strives and one that thrives. But that doesn’t stop some people from...
by Amanda Myers | Mar 22, 2017 | Blog
Market research can be a drag. But in the business world, knowing who your consumer is and what they need is of the upmost importance. These five sites provide the necessary tools to help get you through the process quickly, easily, and for FREE. 1. MakeMyPersona (via...
by Amanda Myers | Mar 14, 2017 | Blog
Every year, Fortune magazine publishes a list of the top 500 companies in the U.S. (based on revenue for that year). In this article, we’ll be taking a closer look at a few of the companies in 2016’s top 100 spots and the techniques and tools that have helped them get...
by Amanda Myers | Mar 7, 2017 | Blog
We all make mistakes, but limiting those mistakes is critical to surviving in the marketing world. Here are some common mistakes marketers make that can be easily avoided. 1. Not outsourcing difficult tasks. In the marketing world, one common mistake people make is...
